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      • Sabrina Reed
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      • Walter Gonzalez
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      • Jim Edington
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5 Ways To Promote Your Business For Free

3/13/2018

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One of the biggest challenges any start up business faces is getting customers.  To get customers, the public needs to know that you exist. This is easy for well funded and bigger companies.  But not for start-ups with limited budgets. The good news is that we do have the tools to help us. The internet has given us direct access to virtually anybody in the world.  And you can use this ability to advertise your new business for free. Here are some things you can do to help promote your business for free.
Create an online presence

For online startups, this is probably the first thing you do.  However it is not the same for a more physical and traditional business, like a small food shop.  Creating an online presence will make you reach further than your physical signage can ever do. Some will ask, how do I do this?  It's as simple as creating an email account for your business. It can be as simple as registering your address on location sites like Google maps.  There are many ways you can create an online presence, choose which fits you best.

Maximize Social Media

Facebook, Twitter, Instagram are no longer just for recreation.  It is now the fastest, and easiest way to gain exposure. It has become a necessary investment for companies.  You not only create accounts, but fill your page with information, post pictures, tie in promos and ads. There is so much you can do with social media.  The reach you can get is also phenomenal.

Create a blog

This is not just a way to keep your awareness going, but it also helps connect you to your clients.  Share ideas that are relevant to your business. Give them ideas on how to use the different products and services you have.  Use your entries to entice them into wanting more of what you offer.

Post videos

They say pictures are worth a thousand words.  And this can be true! What better way to get a point across than to visually and audibly present it.  There are many platforms to show off your videos, from Youtube to Facebook.

Join online communities

Especially for niche markets, online communities bring you much closer to your base clients.  Give them insights, build your reputation and rapport. This is a way you can be accepted into a specific community. At Western Pacific Insurance, we do our best in making sure that our clients are well-protected with affordable and comprehensive policies. To learn more about how we can help you, please contact our agency at (702) 932-3105 or Click Here to request a free quote.
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